* Entrants must provide ten (10) mobile application samples via a direct link or with a promo code for ten (10) downloads per title. If "apps" are free to the user, please enter the direct link to access the application. Please provide the promo code and detailed instructions on how to download and access the mobile application.
| Type of Product | Entry Fee |
| Mobile Application | $250 per title |
General Criteria include excellent production values, universal human values, appeal to children, age appropriateness. The Parents' Choice Awards committees look for products that entertain and teach with flair, stimulate imagination and inspire creativity. Judges are interested in how a product helps a child grow in many ways: socially, intellectually, emotionally, ethically, and physically. Products must be free of racial or gender bias. Above all, products must not extol violence.
Web applications designed and developed for children should be certified safe for children to use, including protection of their privacy according to the FTC Children's Online Privacy Protection Act.
Please Note: Specific results of product evaluations will not be released.
Products submitted to the Parents' Choice Awards program will not be returned. Submission fees will not be refunded.
| Audio | Software |
| Book | Television |
| DVD/Blu-Ray | Toy |
| Magazine | Video Game |
| Mobile App | Website |